The challenge
A profitable bootstrapped ed-tech was bleeding margin to platform fees (~14%) and churning learners after week 2. The cobbled-together stack offered no native completion nudges, no certificates, and no mobile-app option.
The solution
Migrated 12,000 active learners to LearnFlow LMS with white-label branding, branded iOS / Android apps, native live classes, progress nudges, and Razorpay subscriptions. Built custom cohort analytics for their internal team.
Outcomes
- Completion rate jumped from 22% to 89%
- Platform fees reduced by 11 percentage points
- Added ₹1.2 Cr in annual recurring revenue from new subscriptions
- Mobile-driven sign-ups grew 3.4x in 6 months
Architecture
Architecture diagramHigh-level system diagram — available on request.
“Our learners stopped dropping off after week 2. The completion-rate jump alone paid for the platform 8x over.”